Mobile Squared, Mobile Ad, and some interesting numbers

Global Mobile Advertising Industry Grows 17% in Q3, According To BuzzCity Index/ MOBILE SQUARED 2010 - A brief summary of the best bits/ Nielsen: 32 Percent Of New Smartphone Owners Choose Android Phones/ Apple’s market and profit share plotted vs. industry

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Mobile Squared, Mobile Ad, and some interesting numbers

In Opinion October 06, 2010
Global Mobile Advertising Industry Grows 17% in Q3, According To BuzzCity Index

From Mobile Marketing Watch

New data released today from mobile media firm BuzzCity indicate the global mobile advertising industry grew by 17% during Q3 2010, with specific regions showing growth as high as 154% during the three-month period ending Oct. 1st.

 

MOBILE SQUARED 2010 – A brief summary of the best bits

From Contagious Magazine
Mobile search on Google has increased 5 times over the past two years. There has been 600% growth in visits to mobile websites. How many of these users searching and checking sites do you think are also checking emails, Facebook, and watching and sharing content on their handset?

- 5 billion subscribers globally
- 1 billion of these are 3g subscribers
- By 2014 it is predicted there will be 2.8 billion 3g subscriptions
- 60% of mobile phones users in the EU will be on smart phones next year
- In 2014 70% of Europe will be on 3g
- Android growth 763%

 

Nielsen: 32 Percent Of New Smartphone Owners Choose Android Phones

From TechCrunch

According to August data from The Nielsen Company, Android has passed the iPhone and BlackBerry to become the popular operating system for people who bought a smartphone in the past six months.

The data, which covers a period that includes a full-month of iPhone 4 availability, also shows that Blackberry still holds largest share of the smartphone market with 31 percent of the market. Twenty-eight percent of smartphone owners have Apple iPhones, compared to 19 percent who have Android devices.

 

Apple’s market and profit share plotted vs. industry

From 9To5Mac

Here’s a little vector graph by Asymco plotting the change in profit and marketshare in the smartphone space from three years before. Sure Apple started with almost no market and Nokia could go almost nowhere but down, but as profits go, Apple is killing it.