Chinese University of Hong Kong Career Talk

GT Group was glad to be invited by Chinese University of Hong Kong as guest speaker to talk about the latest mobile marketing trend and use of social media in tourism promotion with...

News

The place for insider news, here promises you first hand scoop, fast and fresh.

Chinese University of Hong Kong Career Talk

In CSR April 10, 2013

GT Group was glad to be invited by Chinese University of Hong Kong as guest speaker to talk about the latest mobile marketing trend and use of social media in tourism promotion with over 50 Tourism and Hotel Management students. Our CMO, Ms Jacqueline Chong, has chosen our HKICT Award Best Mobile Infotainment Gold Award winner – Disneyland Choose Your Dark Side as successful showcase to explain how mobile app can be utilized as marketing tool to engage with tourisms.

Marketing Manager from Hotmob, Mr Mercer Ng, has also given his presentation with the topic of “Mobile Marketing Trend in Hong Kong with Case Study”. Through sharing the latest mobile advertising campaign showcases and mobile users behavior report, he highlighted the importance of how changes in people’s behavior can have big impact for marketers.